ART DIRECTION AND CREATIVE CONCEPT, AI AND GRAPHIC DESIGN FOR "REBIRTH", 2024
Rebirth is an AI project I set up for myself based on an old pitch which was never used. Here, Rebirth follows ”Galtej”, a fictional fashion house which debut collection has been a tribute to the historical fake brand ”Jetlag”. All photos have been prompted in Midjourney and then edited in photoshop. I created a visual identity, a lookbook and promotional images for the launch.